Our story and mission

Nature’s Own founder, Vaughan Bullivant is almost killed in a waterskiing accident. After four weeks, to the doctors’ surprise, Vaughan is walking again. Vaughan believes his daily vitamins played a part in his recovery.

Bullivant is inspired to get into the health food industry after a positive change in diet cures his asthma. He opens his first health food store in Redcliffe, Brisbane, Queensland.

Bullivant buys a second shop in Kippa- Ring, Brisbane to prevent a competing company setting up shop across the street.

A third health food shop opens in Southport, Gold Coast.

Bullivant soon changes the label to a bold, bright yellow and green and renames the range – Nature’s Own is born.

Bullivant’s expands into NSW and comes up against new laws in relation to health food products and promotion, and opposition from major drug companies.

Nature’s Own launches into health food stores around Australia.

A fire destroys the Redcliffe warehouse.

Bullivant’s Natural Health Products expand into Western Australia.

Bullivant’s Natural Health Products expand into Tasmania.

Queensland Headquarters moves to the Virginia, Brisbane premises where Nature’s Own Head Office and manufacturing centre is still based today.

Bullivant’s celebrates 25 years in the Health Food Industry.

Bullivant Natural Health Products are the largest and most progressive health supplement company in Australia, exporting across the Pacific and into South East Asia and the Middle East.

Nature’s Own becomes available in Grocery stores nationally.

Sigrid Thornton becomes the face of Nature’s Own.

Nature’s Own updates its packaging to a more modern design making it easier for consumers shop for the products they are looking for.

Nature’s Own bottles are now 100% recyclable.

Nature’s Own commences a 3-year partnership with Greening Australia and achieves its 2022 Sustainability Commitment by installing solar panels on the Brisbane Manufacturing site. Read this article for more information: